Four ways your homepage could feel.
Each direction is a complete take — different fonts, different palette, different layout language. Click through, scroll each one all the way down, and notice what you feel before you analyze.
Take notes like “I love the hero from Hill Country, the typography from Field Notes, the color palette from Soft Daylight.” The next step is to refine one direction into a finished homepage using everything you cherry-picked.
- Direction 01
Field Notes
Fraunces + DM Sans
Magazine-quality editorial. Dramatic serif/sans size contrast, full-bleed nature photography, asymmetric grid, pull quotes, and thin decorative rules. Honors your intellectual depth — for the client who needs to feel intellectually met before they can feel emotionally safe.
Preview the homepage → - Direction 02
The Quiet Room
Plus Jakarta Sans + Inter Tight
Spacious architectural minimalism. Mostly typographic hero, enormous vertical space, completely flat. The restraint is the message. For overwhelmed clients, opening this site feels like an exhale — the most therapeutic-feeling of the four.
Preview the homepage → - Direction 03
Hill Country
Lora + Manrope
Of-a-place Texas. Split-screen hero with warm Hill Country imagery, alternating left/right layouts, soft rounded cards, and hand-drawn cedar sprig motifs as section dividers. Locals will feel it; warmth lowers the inquiry bar.
Preview the homepage → - Direction 04
Soft Daylight
Cormorant + Karla
Soft modern wellness with editorial sophistication. Subtle dawn-light gradients, refined serif headlines, heavy rounded corners, soft elevation. The feeling of softness clients need after years of holding it together hard.
Preview the homepage →